The original Gucci Bloom, launched in the summer of 2017, surprised everyone for evoking such realistic and high-quality white flowers at an accessible price point. Coming off the back of the mundane and thoughtless Bamboo dynasty, Bloom represented a chance for Gucci to win back consumers looking for fuller, bolder and more easily identifiable natural landmarks in their perfumes. With three furth...
The original Gucci Bloom, launched in the summer of 2017, surprised everyone for evoking such realistic and high-quality white flowers at an accessible price point. Coming off the back of the mundane and thoughtless Bamboo dynasty, Bloom represented a chance for Gucci to win back consumers looking for fuller, bolder and more easily identifiable natural landmarks in their perfumes. With three furth...
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